Marketing campaign Asia-Pacific has learnt from dependable sources that Caroline Chan is leaving her place as CEO, GroupM, Hong Kong efficient in mid-December. Alice Chow, MediaCom Hong Kong’s managing director can be changing her.
A veteran within the media trade for extra twenty years, Chan joined GroupM almost 12 years again in 2010. She took up the Hong Kong CEO function in January 2021 after being on the helm of Mindshare’s Hong Kong workplace between 2017 to 2019. Previous to that she took a profession break to review regulation on the Manchester Metropolitan College.
Chan additionally led Maxus Hong Kong for 4 years from 2011 throughout which period the company’s income and headcount nearly doubled. Chan can be credited with totally integrating media, digital and strategic options at Maxus throughout her stint. Earlier than changing into part of the GroupM household, she spent near 10 years with OMD Hong Kong.
Awarded as Company Head of the Yr, Better China in 2018 by Marketing campaign, Lady to Watch 2015 additionally by Marketing campaign, sources affirm that Chan now leaves “to pursue new adventures.”
In the meantime, Chow, the incoming CEO, is a media veteran who has been the managing director at MediaCom Hong Kong since 2014 and led MediaCom’s growth of recent capabilities, together with efficiency advertising and marketing.
Neither Chan nor Chow could possibly be reached for remark on the time of publication.