© Reuters. FILE PHOTO: The corporate brand and buying and selling data for Past Meat is displayed on a display in the course of the IPO on the Nasdaq Market website in New York, U.S., Could 2, 2019. REUTERS/Brendan McDermid
(Reuters) -Past Meat Inc introduced again a hen providing to its product portfolio with the launch of plant-based hen tenders on Thursday because the faux-meat maker appears to capitalize on booming demand for meat options amid a shift in direction of wholesome consuming within the pandemic.
The corporate is launching the product in round 400 U.S. eating places, greater than two years after it discontinued a frozen hen strip providing because of adverse opinions.
Past Meat (NASDAQ:), recognized for its fake beef Past Burger, launched Hen Strips as its first various meat product in 2012.
Made out of faba beans and peas, the improved fake meat hen tenders recipe has 14 grams of protein per serving, no ldl cholesterol and accommodates 40% much less saturated fats than the main foodservice hen tender, Past Meat stated in an announcement.
The transfer to reintroduce a hen product follows a 26% drop within the firm’s U.S. foodservice income within the three months to April 3.
In an interview with CNBC, Past Meat’s chief govt, Ethan Brown, stated the hen tenders had been priced preserving foodservice in thoughts and that the corporate deliberate to launch extra hen meat substitutes sooner or later. The timing of the launch with the reopening of the US eating places was a co-incidence, he stated.
Blissful Burgers, Detroit Wing Firm and Soften Bar & Grilled are a few of the smaller chains and eating places the place the hen tenders shall be out there on Thursday, the corporate stated.
Shares of the El-Segundo, California-based firm, which didn’t disclose whether or not the product could be offered at grocery shops, had been up 1.3%.
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