Circles Life has appointed Nelson Allen as its first VP of progress for its client enterprise because it ramps up its world growth plans.
On this newly created position, Allen will lead progress for its B2C operations in addition to its regional advertising and marketing operate. His tasks will embrace model growth, buyer acquisition and strategic partnerships.
Allen was most not too long ago chief progress officer at fintech platform GoBear, the place he drove certified visitors by way of built-in advertising and marketing throughout model, PR, content material, social media, website positioning, SEM and show.
Previous to GoBear, he spent over 20 years in numerous worldwide roles at Expedia Group, Microsoft and Samsung Electronics.
His appointment varieties a part of the Singapore telco’s plans to develop globally, aiming to develop its workforce of over 500 workers throughout Singapore, Taiwan, Australia, Indonesia, Japan, Philippines, Sri Lanka, India and Pakistan.
Circles Life cofounder Rameez Ansar stated Allen’s huge expertise in constructing high-growth companies throughout a number of industries and markets “is a big asset as we proceed to be a class game-changer delivering distinctive buyer experiences and product innovation”.
Allen stated: “It’s an actual privilege to hitch one of the crucial thrilling and progressive firms on the planet as we speak. I’ve at all times been impressed by what Circles Life has achieved, having constructed a high-performing enterprise from the bottom up whereas sustaining a eager give attention to its folks, clients and innovation. I’m thrilled to be working with a vibrant and proficient workforce to outline the way forward for telco collectively.”