Are you able to consider it? The Ken doll is already six a long time outdated however he doesn’t look a day over 30.
To have fun the figurine’s sixtieth birthday, Mattel has partnered up with the Parisian luxurious model Berluti in creating three distinctive dolls—one white, one Black and one Asian—all wearing trend model’s Spring Summer time’21 assortment with artist Brian Rochefort.
On the dolls, you may see one sporting a Prince of Wales double-breasted go well with with a Ken & Berluti brand tee and Camden footwear; one other sporting an summary print shirt paired with a pair of black pants and leather-based Stellar sneakers; and lastly, a brown leather-based jacket is worn over a printed silk shirt with a pair of elasticated trousers and braided calf leather-based Camden footwear. Additionally seen on the suave dolls are Berluti’s signature Nino clutch however in a mini measurement. Accompanying the trio is a seaside buggy that was created in 2020 in collaboration with Sizzling Wheels, a sister model of Mattel. Beginning their journey from Paris, the dolls will journey throughout the Atlantic Ocean to Los Angeles by a storytelling content material that can be unveiled on the respective manufacturers’ social media platforms. The digital voyage permits us to flee for a second from the woes introduced forth by the pandemic by this vicarious expertise with Ken, and be reminded of the higher occasions which can be forward of us.
Whereas the main target could be on the plastic avatars, the manufacturers have additionally devoted two merchandise for us to bask within the celebration: a T-shirt displaying Berluti’s and Ken’s interlaced logos, and the Nino clutch, one of many model’s signature items in canvas, superimposed with Berluti’s brand, with Venezia leather-based particulars and a California Blue patina. These can be found for buy on-line worldwide now. Berluti’s retailer home windows in Los Angeles and rue du Faubourg Saint-Honoré in Paris can be particularly devoted to the collaboration.
“Throughout such a restrictive time, it felt joyful and liberating going into fantasy mode to create all these merchandise and this storytelling. Finally, all of it goes again to the thought of dreaming”, says Kris Van Assche, the inventive director for Berluti.
“All through Ken’s iconic historical past, cultural relevance and variety have been core to his evolution. These themes completely align with Berluti’s trend and values, so it made complete sense to come back collectively to have fun Ken’s sixtieth anniversary”, provides Mattel Senior Director Product Design, Robert Finest.
The dolls can be auctioned off in Might with proceeds going to Make-A-Want, a charity that grants needs to youngsters with crucial sicknesses.
All pictures courtesy of Berluti.