Microsoft Dynamics and Salesforce are each industry-leading enterprise utility suites that supply superior enterprise instruments for buyer relationship administration.
If your organization already makes use of Microsoft software program options and prioritizes complete analytics, then Microsoft Dynamics is a wonderful selection for you. In the meantime, Salesforce is nice for companies searching for a extra trendy CRM that provides instruments for gross sales efficiency and accomplice administration.
Microsoft Dynamics vs. Salesforce: Comparability desk
Microsoft Dynamics | Salesforce | |
---|---|---|
Gross sales administration | Strong gross sales forecasting and lead administration options | Strong gross sales forecasting, lead administration and gross sales efficiency administration options |
Advertising | No social media and content material advertising instruments | E mail, social media, content material and PPC advertising |
Multichannel buyer help | Sure | Sure |
E-commerce instruments | Connects e-commerce and bodily procuring expertise | Focuses on e-commerce |
Reporting and analytics | Sure | Sure |
Integrations | 7,000+ on AppSource and 6,000+ on Zapier | 4,000+ on Salesforce AppExchange and 6,000+ on Zapier |
Deployment | On-premises, cloud or hybrid | Cloud |
Free plan | No | No |
Beginning value | Begins at $50 per consumer, per thirty days* | Begins at $25 per consumer, per thirty days** |
For extra data | Go to Microsoft Dynamics | Go to Salesforce |
*Month-to-month billing solely.
**Pricing relies on annual subscriptions.
Microsoft Dynamics vs. Salesforce: Pricing
Microsoft Dynamics pricing*
Microsoft Dynamics covers a large scope of enterprise areas and is individually priced for every of these areas. Its lowest-priced resolution package deal begins at $50 per consumer per thirty days.
- Enterprise Central: $70 to $100 per consumer per thirty days.
- Gross sales: $65 to $162 per consumer per thirty days.
- Finance: $180 to $300 per consumer per thirty days.
- Buyer Insights (Advertising): $1,700 per tenant per thirty days.
- Provide Chain Administration: $180 per consumer per thirty days.
- Clever Order Administration: $300 per 1,000 order traces per thirty days.
- Buyer Service: $50 to $95 per consumer per thirty days.
- Discipline Service: $50 to $95 per consumer per thirty days.
- Mission Operations: $120 per consumer per thirty days.
- Human Assets: $120 per consumer per thirty days.
- Commerce: $180 per consumer per thirty days.
*Pricing relies on month-to-month subscriptions solely.
Salesforce pricing**
Salesforce pricing can be primarily based on each merchandise and add-ons. While you select an version, you get a bundle of among the hottest Salesforce options in a single package deal. Add-ons give customers the power to customise their CRM options to comprehend their desired product. The bottom-priced Salesforce product package deal begins at $25 per consumer per thirty days.
- Gross sales Cloud: $25 to $500 per consumer per thirty days.
- Service Cloud: $25 to $500 per consumer per thirty days.
- Advertising Cloud: $1,250 to $1,500 per group per thirty days.
- Commerce: 1% gross merchandise worth.
- Monetary Companies Cloud: $300 to $475 per consumer per thirty days.
**Pricing relies on annual subscriptions.
Microsoft Dynamics vs. Salesforce: Function comparability
Gross sales administration
Winner: Salesforce
As we pit Salesforce CRM in opposition to Microsoft Dynamics, we will respect how the latter helps increase gross sales and engagement for its clients no matter their funnel stage. It achieves this utilizing unified information, productiveness and collaboration instruments. Like Salesforce, its Gross sales module affords complete gross sales forecasting and lead administration instruments.
Customers can visualize buyer information in experiences and use synthetic intelligence to tell their choices. They will additionally personalize and predict buyer intent, velocity up gross sales and advertising, automate the gross sales course of, enhance productiveness and empower and coach groups in actual time.
The distinction between Microsoft Dynamics and Salesforce on this class is that Salesforce affords instruments for accomplice and gross sales efficiency administration, which aren’t accessible with Microsoft Dynamics. Salesforce has a multi-tier Gross sales Cloud product for managing alternatives, gross sales processes and forecasts.
Advertising
Winner: Salesforce
Microsoft Dynamics and Salesforce each provide complete advertising instruments that embody e-mail advertising, buyer journey administration and omnichannel options. Salesforce, nevertheless, takes the crown on this class for providing different advertising channels that Microsoft Dynamics doesn’t have, like social media and content material advertising.
Salesforce’s Advertising Cloud makes use of data-first digital advertising that can assist you win clients and optimize engagements. Plus, you should utilize clever insights to enhance advertising efficiency and personalize communications.
Customer support
Winner: Tie
With regards to managing customer support, it’s a tie between Microsoft Dynamics and Salesforce. They each have an clever contact middle for optimizing service operations and personalizing buyer experiences. Each provide a number of engagement channels for patrons, together with e-mail, cellphone, social media, reside chat and textual content messaging. Plus, they’ve their very own set of instruments for inner workforce collaboration — Chatter for Salesforce and Groups for Microsoft Dynamics.
E-commerce
Winner: Microsoft Dynamics
With Microsoft Dynamics digital commerce options, customers can provide a novel commerce expertise and adapt it to the various buying wants of their clients. Extra particularly, Dynamics 365 makes it doable to attach the bodily and digital procuring channels clients use to make procuring seamless. On this class, Microsoft Dynamics received with its skill to help Level of Gross sales, clever order administration and name middle.
Salesforce’s Commerce Cloud additionally features a complete set of instruments for digital storefronts, order administration and success, in addition to buyer acquisition and loyalty. Its clever suggestions are generated via AI and are particularly helpful for growing conversions. Primarily, the distinction between Salesforce and Microsoft Dynamics is that Salesforce is extra centered on e-commerce companies.
Reporting and analytics
Winner: Microsoft Dynamics
Salesforce is supplied with highly effective reporting capabilities that let you construct customizable experiences and dashboards primarily based on real-time analytics. As compared, Microsoft Dynamics is a little more troublesome to make use of, but it surely does a greater job of extracting insights from gross sales information. It integrates with Energy BI software program for interactive information visualization and in-depth information evaluation.
Integrations
Winner: Salesforce
Evaluating Microsoft Dynamics CRM and Salesforce, we will say that Dynamics 365 wins by a slim margin as a result of it affords extra integration choices on its AppSource market. It will possibly effectively combine with administration software program throughout the departments, divisions and places of a company. This makes it a preferred selection for giant and scaling organizations. A few of its standout integrations are the Microsoft Workplace suite and the Microsoft Energy BI for information visualization.
Microsoft Dynamics execs and cons
Microsoft Dynamics evaluations are largely constructive, with lots of its customers praising its in depth instruments for collaboration and gross sales course of administration. Given its strong characteristic inclusions, it requires no less than mid-level technical expertise earlier than you’ll be able to comfortably navigate via the software program’s dashboards and choices. Furthermore, the pricing will be steep for small groups and companies.
SEE: Microsoft Dynamics 365: A cheat sheet
Execs
- Integrations with Microsoft merchandise.
- Low-code platform.
- Customization is straightforward utilizing .NET, HTML and Java.
- Extremely scalable to fulfill consumer wants.
- Full compliance with GDPR and different rules.
- Affords on-premise deployment choice.
Cons
- Sharp studying curve as a consequence of complete options and amount of buttons.
- Dearer minimal subscription price.
- No gross sales efficiency administration, accomplice administration or time monitoring options.
Salesforce execs and cons
Salesforce additionally has a pointy studying curve due to its complete CRM options. Nonetheless, it’s comparatively simpler to get used to as a result of its interface is extra intuitive and trendy. Its disadvantages embody the extra price of premium help and its wider integration choices.
SEE: Salesforce Evaluation (2023): Options, Pricing, Execs & Cons
Execs
- Entry to a complete ecosystem of options.
- Affords plans appropriate for small companies and startups.
- Automation and AI-infused options with data-driven insights.
- Intensive out-of-the-box performance.
Cons
- It’s straightforward for customers to over-customize their Salesforce options, making them needlessly complicated and ineffective for core enterprise features.
- No on-premises server deployment.
- Premium help requires a separate plan buy.
Microsoft Dynamics vs. Salesforce: Which is healthier?
Evaluating Salesforce to Microsoft Dynamics, there’s lots of similarities between the 2 software program. However additionally they have their particular use circumstances. Microsoft Dynamics is healthier fitted to bigger, established companies or in case you already use Microsoft Workplace and different merchandise within the Microsoft ecosystem. Microsoft Dynamics situations are carried out with the assistance of third-party reselling and consulting companions. Its devoted focus in your particular implementation makes Dynamics a high consideration for most of the greatest and most complicated enterprises.
Salesforce serves companies of all sizes and is especially helpful to clients who wish to take advantage of in depth integrations. As well as, it has an ecosystem that goes past CRM, superior automations and AI capabilities. Plus, it could show extra engaging to smaller and youthful firms as a consequence of its decrease beginning value.
Salesforce vs Microsoft Dynamics assessment methodology
To check Microsoft Dynamics and Salesforce, we evaluated every supplier primarily based on a number of standards, together with pricing and the accessible buyer help choices. We additionally checked out their core and area of interest options, like instruments for managing gross sales, advertising, service and commerce processes. Our references for these particulars embody the suppliers’ on-line assets, demo movies and blogs.
Each time doable, we join free trials to get a hands-on expertise and evaluation of the suppliers’ interface and ease of use. We additionally scoured respected assessment websites like G2 and Capterra to seek out out what actual customers consider these merchandise.