On October 6, the model previously generally known as Dunkin’ Donuts shook issues up by launching a brand-new rewards program. The brand new plan, Dunkin’ Rewards, replaces Dunkin’s former DD Perks program — and never everyone seems to be thrilled with the change.
Just like the final program, Dunkin’ Rewards permits you to earn factors on purchases at Dunkin’. And in contrast to DD Perks, Dunkin’ Rewards lets you redeem factors on almost any menu merchandise — not simply drinks. So what’s the difficulty? Some followers level out that, in comparison with the previous mannequin, the brand new Dunkin’ Rewards requires you to spend extra to earn free stuff. And, you now not get a birthday freebie.
So, is Dunkin’ Rewards nonetheless deal? That can assist you resolve whether or not membership is sensible for you, we’ll clarify what occurred to DD Perks and break down every part you must know concerning the new Dunkin’ Rewards program.
How Dunkin’ Rewards Works
Dunkin’ Rewards is a points-back program that allows you to earn factors for each greenback you spend at Dunkin’. This system is free to hitch, and you can begin incomes factors as quickly as you join.
As a member, you earn 10 factors for each $1 spent. As quickly as you hit 150 factors, you can begin redeeming free menu objects.
Right here’s an entire breakdown of the factors wanted to unlock free menu objects below the brand new Dunkin’ Rewards program:
- 150 factors: An additional espresso shot added to a drink, three-count order of Munchkins Donut Gap Treats or a six-count order of hash browns.
- 250 factors: One basic donut.
- 400 factors: One small, medium or giant sizzling or iced tea.
- 500 factors: One small, medium, or giant Sizzling or Iced Espresso.
- 600 factors: One Wake-Up Wrap sandwich or bagel with unfold.
- 700 factors: One small, medium or giant Chilly Brew, Chilly Brew with Chilly Foam, Dunkin’ Refresher or sizzling or iced espresso drink.
- 800 factors: A breakfast sandwich along with your alternative of meat, egg, cheese and bread (excludes Signature Sandwiches).
- 900 factors: A small, medium or giant frozen drink or sizzling or iced Signature Latte.
The Dunkin’ Rewards membership additionally treats you to different perks, together with triple factors on the day earlier than your birthday, the day of your birthday or the day after your birthday. As well as, this system comes with unique affords, reductions and surprises that pop up all year long (these embrace freebies, coupons and boosted level earnings).
Dunkin’ additionally companions with different entities to save lots of its members cash. For instance, we lately noticed a suggestion that allow Dunkin’ Rewards members merge their accounts with the Shell Gasoline Rewards accounts to save lots of 15 cents off per gallon for each 5 drinks bought from Dunkin’.
What Modified from the Outdated DD Perks Program?
As attractive because the Dunkin’ Rewards perk could sound, the revamped loyalty membership has many Dunkin’ followers questioning what occurred to DD Perks. The brand new program has a number of key variations from DD Perks, together with:
- Sooner Factors-Incomes Energy: In comparison with DD Perks, Dunkin’ Rewards permits you to earn factors almost twice as quick. Now, you earn 10 factors for each $1 spent; beforehand you earned 5 factors for each $1 spent.
- Tiered Rewards System: With DD Perks, you earned a free any-size beverage if you earned 200 factors. Dunkin’ Rewards permits you to begin unlocking free menu objects with solely 150 factors, and unlock higher-value objects the extra factors you earn.
- Meals Rewards: Whereas DD Perks factors may very well be used towards free drinks, Dunkin’ Rewards factors can be utilized towards almost something on the menu, together with meals. And since you possibly can redeem a couple of reward in the identical transaction, should you save up sufficient factors, you can unlock a whole free meal, full with a drink.
- Boosted Standing: Dunkin’ Rewards additionally has a brand new characteristic referred to as “Boosted Standing,” which you unlock if you go to 12 occasions in a single month. With Boosted Standing, you earn 12 factors per $1 spent — a 20 % improve in points-earning energy — for 3 months.
- Greater Redemption Worth: That is the a part of Dunkin’ Rewards the place many followers of the previous system have an issue. With DD Perks, you have been in a position to earn a free beverage, together with any premium drink, of any dimension as quickly as you earned 200 factors, or spent $40. With the brand new program, spending $40 will solely get you an additional espresso shot or an any-size tea. To unlock a free premium drink, you must earn 900 factors or spend $90, which is greater than double what you wanted to spend with DD Perks.
- No Dunkin’ Birthday Free Espresso: Not like DD Perks, Dunkin’ Rewards doesn’t hook you up with a free drink in your birthday. As a substitute of a Dunkin’ birthday free espresso, you get 3X points-earning energy on the day earlier than, of and after your birthday.
Is Dunkin’ Rewards Nonetheless a Good Deal?
In a phrase, sure. Regardless that it’s tougher to earn a free drink and also you now not get a Dunkin’ birthday free espresso, Dunkin’ Rewards nonetheless hooks you up with free stuff — together with, for the primary time ever, free meals.
This system is completely free to hitch and straightforward to enroll in, so primarily you’re incomes free donuts, breakfast sandwiches, drinks and goodies for Dunkin’ purchases you’d be making anyway. And should you have been a DD Perks member, you’re mechanically enrolled in Dunkin’ Rewards, and your factors are transferred over—zero further steps or charges required.
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